Mass Communication and Media Studies (BA)
Discover how media shapes culture, communication and public perception with Arizona State University’s online Bachelor of Arts in mass communication and media studies. From pop culture and politics to social media and storytelling, you’ll explore the power of media messaging and how it influences industries, institutions and everyday life worldwide. You'll graduate ready to thrive in creative and strategic roles where communication drives results.
Mass communication and media classes
Courses will strengthen your ability to analyze, interpret and engage with media across formats and platforms. You’ll explore how messages are created, distributed and received, as well as how they influence public opinion, cultural trends and other aspects of society. Topics include pop culture, digital communication, media ethics and the impact of emerging technologies. This curriculum also adapts to your goals and interests by offering a few core requirements and a wide selection of electives.
MCO 120: Media and Society (HUAD OR SB)
MCO 120: Media and Society (HUAD OR SB)
The jobs you’ll be prepared for
With a foundation in media analysis and communication strategy, this degree opens doors to industries like advertising, marketing, content creation and public relations. The critical thinking and communication skills you’ll build prepare you for various creative and strategic roles. Potential careers include:
Writers and Authors
Growth: 3.7%
Salary: $73,150
Poets, Lyricists and Creative Writers
Growth: 3.7%
Salary: $73,150
Market Research Analysts and Marketing Specialists
Growth: 13.4%
Salary: $68,230
Demonstrators and Product Promoters
Growth: 4.0%
Salary: $34,770
Media and Communication Workers, All Other
Growth: 4.3%
Salary: $65,000